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Globally, digital advertising spend is becoming more accessible, and a recent industry study estimates ad spend crossed $700 billion in 2025 and is expected to...
Latest from the Blog
Stay up to date with fresh content on affiliate trends, automation tools, and best practices for campaign optimization.
In the past five years, artificial intelligence has gone from being used in isolated test cases to being integrated into the core infrastructure of marketing...
In performance marketing, data dashboards are universal. Every tracker, ad network, affiliate network, and analytics tool offers some version of visual reporting. Charts and graphs...
Anyone who has handled real budgets gets the difference—buying clicks. Buying leads. Showing positive front-end ROI for the first few weeks. Then the backend shows...
In high-competition verticals like Finance, Nutra, and Gambling, paid traffic is frequently viewed as the primary growth driver, leading to the swift multiplication of budgets,...
Affiliate marketing has incrementality as perhaps the most misunderstood concept. Incrementality is more than just a reporting nuance or attribution adjustment. It is a measurement...
Most affiliate marketers learn on Google, Meta, native, push, or email. B2B social tends to be a secondary channel, sometimes even case-by-case or experimental, due...
Featured Read: Maximize ROI with Smart Automation
Discover how top-performing affiliates use Hyperone’s automation tools to streamline traffic distribution and boost efficiency.
Let’s talk traffic. Not the kind you’re stuck in at 5 p.m., but the kind that builds your affiliate campaigns and pays your bills. Specifically,...
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